Privacy Policy
Effective date: 17 October 2026
BLUESOLE TECHNOLOGIES PRIVATE LIMITED (“BLUESHOP”, “we”, “us” or “our”) operates bluesole.shop (the “Platform”). This Privacy Policy explains how we collect, use, disclose, store and protect personal data when you browse the Platform, create an account, place an order or contact us. The Platform is intended primarily for customers in India, and personal data is generally processed in India.
Information we collect
Depending on how you use the Platform, we may collect:
- Identity and contact information, including your name, email address, telephone number, billing address and delivery address.
- Account information, login details, preferences and saved settings.
- Order and transaction information, including products purchased, amounts, payment status, returns and customer-service records. Payment card or banking details are normally processed by our payment service providers; we do not intentionally store complete card numbers or PINs.
- Technical and usage information, including IP address, device and browser information, cookie identifiers, pages viewed, referral source and interactions with the Platform.
- Communications, reviews, survey responses and other information you choose to provide.
How we collect information
We collect information directly from you, automatically through cookies and similar technologies, and from service providers such as payment processors, delivery partners, fraud-prevention providers and analytics providers.
How we use personal data
- To create and manage accounts, process orders, collect payment, arrange delivery and handle returns, refunds or exchanges.
- To provide customer support, respond to requests and communicate important service or policy updates.
- To personalise the shopping experience, remember preferences and improve the Platform, products and services.
- To prevent fraud, protect accounts, enforce our terms and comply with legal, accounting, tax and regulatory obligations.
- To send marketing communications where permitted by law or with consent. You may opt out at any time using the unsubscribe method provided or by contacting us.
Sharing of personal data
We may share personal data only as reasonably necessary with payment processors, banks, logistics and courier partners, hosting and technology providers, analytics and customer-support providers, professional advisers, group companies and business partners. These parties may process information on our behalf or under their own privacy policies. We may also disclose information when required by law, court order or a lawful request from a government authority, or when necessary to protect rights, safety, property or prevent fraud. We do not sell personal data for money.
Cookies and similar technologies
The Platform uses necessary cookies for functions such as login, cart and checkout, and may use preference, performance or analytics cookies. Browser settings can be used to block or delete cookies, but parts of the Platform may then not work correctly.
Security
We use reasonable administrative, technical and organisational safeguards designed to protect personal data against unauthorised access, loss, misuse or disclosure. No internet transmission or storage system is completely secure. You are responsible for protecting your password and for notifying us if you suspect unauthorised account activity.
Data retention and deletion
We retain personal data only for as long as reasonably necessary for the purposes described in this Policy, including order fulfilment, customer support, fraud prevention and compliance with tax, accounting and other legal requirements. When information is no longer required, we delete, anonymise or securely restrict it. Account deletion requests may be delayed where an order, dispute, legal obligation or fraud investigation remains pending.
Your rights and choices
Subject to applicable law, you may request access to or correction of your personal data, ask us to delete data that is no longer required, withdraw consent, object to certain processing or opt out of marketing. You may update some information through your account. We may verify your identity before acting on a request, and some information may be retained where required by law.
Third-party links and services
The Platform may link to websites or services operated by third parties. Their collection and use of information is governed by their own privacy policies, and we are not responsible for their practices.
Children
The Platform is not directed to children under 18 years of age. Orders should be placed by an adult or under the supervision of a parent or legal guardian. If you believe a child has provided personal data without appropriate consent, please contact us.
Changes to this Policy
We may update this Privacy Policy to reflect changes in law, technology or our business practices. The revised version will be posted on this page with an updated effective date. Material changes may be communicated through the Platform or another appropriate channel.
Contact and grievance requests
For privacy questions, rights requests or grievances, contact the Grievance Officer at BLUESOLE TECHNOLOGIES PRIVATE LIMITED by email at info@bluesole.online or by post at Office No. 1237, 12th Floor, Gaur City Mall, Sector 4, Greater Noida West, Gautam Buddha Nagar, Uttar Pradesh, India, 201301. Please include enough information for us to identify and respond to your request.